In the world of custom cars, few names shine as brightly as Ian Roussel. Known for his unrivaled craftsmanship and larger-than-life personality, Ian has transformed the art of custom car building into a global phenomenon. From the Mojave Desert to television screens worldwide, his journey is as captivating as the one-of-a-kind vehicles he creates.
This article dives deep into Ian Roussel’s life, career, family, and the empire he has built from sheer passion. Whether you’re a car enthusiast or simply curious about the man behind the machines, here’s everything you need to know.
Quick Bio Table: Ian Roussel
| Attribute | Details |
|---|---|
| Full Name | Ian Roussel |
| Date of Birth | November 19, 1970 |
| Age | 54 (as of 2025) |
| Height | 6 feet 2 inches (188 cm) |
| Weight | Approx. 196 lbs (89 kg) |
| Profession | Custom Car Builder, TV Personality |
| Spouse | Jamie Roussel |
| Children | Jayce and Ava Love |
| Net Worth | Estimated $800,000–$5 million |
| Residence | Mojave Desert, California |
| TV Show | Full Custom Garage |
| Social Media Handle | @full_custom_ian (Instagram) |
Early Life and Background
Ian Roussel was born on November 19, 1970, in Sunland, California, USA. Growing up in Southern California—a region with a deep-rooted car culture—undoubtedly played a role in shaping Ian’s future. But the biggest influence came from his father, an avid car enthusiast who introduced Ian to the world of custom builds from a young age.
Ian spent countless hours in his father’s garage, watching, learning, and eventually getting his hands dirty. These early experiences sparked his lifelong obsession with modifying and building vehicles that defy convention. Although specific details about his formal education remain private, it’s clear that Ian’s most valuable lessons came from hands-on experience rather than textbooks.
His upbringing wasn’t just about cars; it was about creativity, craftsmanship, and pushing boundaries—values that would later define his career.
Ian Roussel’s Rise to Fame
Before Ian became a household name in the custom car community, he honed his skills through relentless practice and innovation. He started by taking on small projects, often building cars from scratch in modest garage spaces. His ability to turn wild concepts into drivable masterpieces quickly earned him local recognition.
Word spread about his out-of-the-box designs and commitment to quality. Ian’s reputation grew as more car enthusiasts and collectors sought his expertise for their dream machines. His boldness in design—unafraid to experiment with form and function—set him apart in a crowded field.
These early successes laid the foundation for what would soon become a national, and even international, career in custom car building.
Full Custom Garage: The Turning Point
Ian’s big break came with the launch of his television show, “Full Custom Garage”, which premiered on March 28, 2014, on MAVTV. The show offered viewers an inside look at Ian’s creative process, from raw materials to finished automotive works of art.
What made “Full Custom Garage” unique was its authenticity. Unlike scripted reality shows, Ian’s series captured the genuine challenges and triumphs of custom car fabrication. Every episode highlights his problem-solving skills, technical expertise, and raw passion for his craft.
The show quickly gained a loyal following among car lovers worldwide. Fans appreciate not just the stunning builds, but also Ian’s straightforward, no-nonsense approach. Whether it’s turning old junkers into showstoppers or creating outrageous new concepts, Ian continues to push the limits of what’s possible on four wheels.
Personal Life and Family
Behind the welding mask and grease-stained coveralls, Ian Roussel is also a devoted family man. He is married to Jamie Roussel, a supportive partner who shares his enthusiasm for custom vehicles. Jamie often joins Ian in his garage, contributing her own skills and ideas to their projects.
The couple lives in the Mojave Desert, California, where they’ve built a life centered around creativity and craftsmanship. Their desert home serves not only as a personal sanctuary but also as an extension of Ian’s workshop, giving him the freedom to design and build without limitations.
Ian and Jamie have two children: Jayce, born in June 2003, and Ava Love, born in 2007. While Ian keeps his family life relatively private, it’s clear that they play a significant role in his personal happiness and professional motivation.
Ian Roussel’s Craft and Lifestyle
For Ian, car building isn’t just a profession—it’s a way of life. His work goes far beyond simple restoration or modification. Ian treats each project as a blank canvas, blending engineering precision with artistic expression.
He prefers working in wide-open spaces, which is part of the reason he chose the Mojave Desert as his base. The freedom of the desert landscape mirrors his approach to design: bold, unrestricted, and full of possibilities.
Ian’s custom cars have reached enthusiasts around the globe, including in Germany, the Netherlands, and Japan. His international acclaim speaks to the universal appeal of his creations. Whether it’s a sleek hot rod or a rugged off-road beast, Ian’s builds are celebrated for their originality and meticulous attention to detail.
Net Worth and Business Ventures
As of 2025, Ian Roussel’s estimated net worth ranges between $800,000 and $5 million. His income streams are as diverse as his custom builds. The bulk of his earnings comes from his bespoke car fabrication business, which commands premium prices for its unique designs.
In addition to his custom builds, Ian generates revenue through his television appearances, merchandise sales, and partnerships with automotive brands. His growing social media presence also plays a role, allowing him to reach a global audience and attract sponsorships.
Despite his financial success, Ian remains grounded. He continues to focus on quality craftsmanship and customer satisfaction, rather than chasing trends or mass production. His dedication to excellence ensures that each project not only meets but exceeds expectations.
Social Media and Public Presence
Ian Roussel actively engages with fans through social media, particularly on Instagram under the handle @full_custom_ian. With over 171,000 followers, his account offers a behind-the-scenes look at his latest builds, personal insights, and glimpses into his daily life.
Through social media, Ian maintains a strong connection with his audience, sharing updates and interacting with fans from around the world. His transparency and authenticity online mirror the qualities that have made him successful in the custom car industry.
Social platforms have also become a valuable tool for showcasing his work to potential clients and collaborators, further expanding his reach.
Lesser-Known Facts About Ian Roussel
While many know Ian for his stunning car builds and TV fame, there are a few interesting facts that may surprise even his biggest fans:
- Ian prefers working alone or with a small team, allowing him to maintain complete creative control over his projects.
- He often uses salvaged and recycled materials, highlighting his commitment to sustainable craftsmanship.
- Despite his celebrity status, Ian values privacy and tends to keep his personal life low-key.
- He continues to explore new techniques and materials, ensuring his designs stay ahead of the curve.
These details reveal the depth of Ian’s dedication to his craft and his continuous pursuit of innovation.
Conclusion
Ian Roussel’s journey from a curious kid in Sunland, California, to an internationally celebrated custom car legend is nothing short of inspiring. His passion, creativity, and relentless work ethic have made him a household name among automotive enthusiasts.
Through “Full Custom Garage” and his acclaimed custom builds, Ian has not only entertained millions but also redefined what’s possible in automotive design. Yet, despite his fame, he remains deeply committed to his roots: crafting extraordinary vehicles and enjoying life with his family in the Mojave Desert.
As Ian continues to push boundaries and innovate, one thing is certain—his legacy in the custom car world is far from finished.
Frequently Asked Questions (FAQ)
How did Ian Roussel start his career?
Ian began by working in his father’s garage, developing his skills through hands-on experience. His early projects gained local attention, eventually leading to his TV breakthrough.
What is Ian Roussel’s net worth?
As of 2025, Ian’s estimated net worth ranges between $800,000 and $5 million, primarily from his custom car business and television appearances.
Is Ian Roussel married?
Yes, Ian is married to Jamie Roussel. They share a deep passion for custom cars and work together on various projects.
Where is “Full Custom Garage” filmed?
The show is filmed primarily in Ian’s workshop in the Mojave Desert, California.
How can fans follow Ian Roussel’s work?
Fans can follow Ian on Instagram at @full_custom_ian, where he regularly shares updates and behind-the-scenes content.
I’m Grayson, a celebrity author and biographer at popnewsflash.com, crafting captivating stories that uncover the lives behind the fame. With a passion for depth and detail, my work brings readers closer to the stars they admire, offering narratives that are both elegant and immersive.
